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Meta Insights

Get insights from Facebook Ads, Facebook Pages, and Instagram

Actions6

Facebook Organic

AI-generated

Summary

Fetches Facebook Page organic insights for a selected period or custom date range, along with the Page’s current follower count. Uses the Facebook Graph API credentials configured for the node.

Inputs

  • Facebook Page ID (required) — The Facebook Page whose organic insights to retrieve.
  • Date Mode — Choose Date Preset or Custom Range; defaults to Date Preset.
  • Period — For Date Preset, choose Week, 28 Days, or Total Over Range; defaults to Week.
  • Since — Start date in YYYY-MM-DD format for a custom range.
  • Until — End date in YYYY-MM-DD format for a custom range.
  • Graph API Version — Graph API version to call; defaults to v25.0.

Output shape

One item per input item, containing an object of Facebook organic metrics.

The object includes platform (facebook_organic), reach, impressions, engagement, video_views, followers_current, followers_new, and period. Custom ranges always use the total_over_range period and include whichever of since and until are provided. A failed current-follower lookup defaults to 0; Graph API errors from the insights request fail the item unless Continue On Fail is enabled.

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