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Interact with Instantly API

Lead → Add Lead to Campaign

AI-generated

Overview

This node operation adds a lead to a specified campaign in the Instantly platform. It is useful for marketing automation workflows where you want to programmatically enroll leads into email campaigns based on certain triggers or data inputs. For example, after capturing a lead's information from a form, this node can add that lead to a targeted campaign to start personalized email outreach.

Use Case Examples

  1. Add a new lead with their email, first name, and last name to a selected campaign to initiate marketing communication.
  2. Use custom fields and personalization messages to tailor the campaign content for each lead.

Properties

Name Meaning
Campaign The campaign to which the lead will be added. It can be selected from a list or specified by ID.
Email The email address of the lead to be added to the campaign.
First Name The first name of the lead.
Last Name The last name of the lead.
Personalization A personalization message for campaign-specific messaging to customize the lead's experience.
Custom Fields Custom key-value pairs for additional campaign personalization, allowing dynamic data to be sent with the lead.

Output

JSON

  • id - The unique identifier of the added lead.
  • email - The email address of the lead.
  • firstName - The first name of the lead.
  • lastName - The last name of the lead.
  • campaignId - The ID of the campaign the lead was added to.
  • personalization - The personalization message sent with the lead.
  • customFields - The custom fields sent with the lead for campaign personalization.

Dependencies

  • Requires an API key credential for Instantly API authentication to interact with campaigns and leads.

Troubleshooting

  • Common issues include invalid campaign ID or email format errors, which will cause the API request to fail.
  • If the node throws errors related to authentication, verify that the API key credential is correctly configured and has the necessary permissions.
  • Network or API downtime can cause request failures; retry or check Instantly service status if persistent.

Discussion