Overview

This node operation creates a new lead in the Instantly system. It is useful for adding potential customer contacts to a marketing or sales campaign database. For example, a user can input a lead's email, first name, last name, company name, and optionally additional details like phone number, website, personalization message, and associate the lead with a specific campaign. This helps automate lead management and campaign targeting.

Use Case Examples

1. Creating a lead with just an email address to start a new contact record.
2. Adding a lead with full details including name, company, and phone number for personalized outreach.
3. Associating a lead with a specific marketing campaign to track engagement.

Properties

Output

JSON

• id - Unique identifier of the created lead.
• email - Email address of the created lead.
• first_name - First name of the created lead.
• last_name - Last name of the created lead.
• company_name - Company name of the created lead.
• phone - Phone number of the created lead, if provided.
• website - Website of the created lead, if provided.
• personalization - Personalization message for the created lead, if provided.
• campaign_id - ID of the campaign associated with the created lead, if provided.

Dependencies

• Requires an API key credential for Instantly API authentication to perform lead creation.

Troubleshooting

• Common issues include missing required email field, invalid campaign ID format, or API authentication errors.
• Error messages may indicate invalid input data or failure to connect to the Instantly API. Ensure all required fields are correctly filled and API credentials are valid.