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Adspirer

Manage ad campaigns across Google, Meta, LinkedIn & TikTok Ads via the Adspirer REST API

Actions119

Update Bid Strategy

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Summary

Update the bidding strategy of a specified Google Ads campaign by setting parameters like strategy type, target CPA, and target ROAS.

Inputs

  • Platform (required) — Select the advertising platform; for this operation, only 'Google Ads' applies.
  • Campaign Id (required) — Specify the Google Ads campaign ID whose bid strategy you want to update.
  • Customer Id — Provide the Google Ads customer ID associated with the campaign.
  • Strategy (required) — Choose the bidding strategy type (e.g., MAXIMIZE_CLICKS, MAXIMIZE_CONVERSIONS, MAXIMIZE_CONVERSION_VALUE, TARGET_CPA, TARGET_ROAS).
  • Target Cpa — Set the target cost per acquisition in dollars; required only if the strategy is TARGET_CPA.
  • Target Roas — Set the target return on ad spend multiplier; required only if the strategy is TARGET_ROAS.

Output shape

a JSON object representing the updated bid strategy info or confirmation of the update

The output depends on the underlying API response; only fields corresponding to the updated bid strategy are returned. No pagination or multiple records involved.

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